For Rise Family Foundation’s first-ever gala, we created a brand anthem film designed to inspire, move hearts, and set the stage for their fundraising auction. The film wove together the stories of four voices—kinship foster parents, a former foster youth turned Rise coach, a foster parent and board member, and Rise’s founder—to paint a raw and hopeful picture of foster care and the urgent need for support.

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The result—the gala exceeded expectations, raising $180,000 against a goal of $125,000, with the film serving as the final moment before the auction began.